About Jonathan & Chief Psycho
I’m Jonathan Bonanno, founder of Chief Psycho, executive advisor, and I/O psychologist. Chief Psycho exists because of how I think, how I work, and the conversations I’ve spent years having with leaders who are carrying more than most people see.
Why I Built Chief Psycho
I built Chief Psycho because it reflects how I already think and work. As a founder and I/O psychologist, I spent years moving between building companies and working closely with leaders. Across those contexts, I kept seeing the same pattern. Capable people stepped into larger roles, took on more responsibility, and absorbed increasing pressure, often without systems that were designed to support that load. Much of the leadership work I encountered framed this strain as a personal issue. Leaders were encouraged to be more resilient or more motivated, even when the underlying conditions were misaligned. That framing never aligned with what I was seeing in practice. Based on my education, training, and experience, it was clear that most leadership difficulty was structural. Responsibility expanded faster than roles, authority, and support systems evolved to contain it. Chief Psycho became a way for me to work from that perspective openly. It allowed me to integrate how I think as a psychologist with how I operate as a founder, and to focus on leadership as a load-bearing function rather than a personal performance. That perspective shapes all of my work. Chief Psycho exists because this is how I understand leadership and how I choose to work with people who carry real responsibility.
How I Show Up in the Work
Chief Psycho lives at the intersection of two worlds:
Legacy Builder
I’m a builder by nature. I’ve founded companies, led teams, and worked inside the real constraints that come with growth and responsibility.
I/O Psychologist
I pay close attention to how people make meaning, hold pressure, and relate to authority and expectations.
The Conversations Behind the Work
I’m also the creator and host of The Chief Psycho Podcast. The podcast is where I have honest conversations with founders, executives, and builders about leadership, identity, power, and the systems we operate inside. It’s not content for clicks. It’s an extension of how I think and work.
What It’s Like to Work With Me
The work is direct, thoughtful, and grounded.
Clients don’t come to me for hype or motivation. They come because they want clarity, better questions, and structures that actually support the role they’re in.
I’m calm in complexity and honest when things need to be named.
Where This Work Lives
Today, this work shows up primarily through ZIA and live on the Chief Psycho Podcast. If my way of thinking resonates, there are a few ways to work together.
